Goldin Brands

    Growth Doesn't Happen Alone.That's Why We're Here.

    We help organizations increase revenue, strengthen partnerships, elevate their brand, and create lasting impact.

    Individuals & Leaders
    Athletes & Entertainers
    Corporations & Enterprises
    Iconic Properties
    Consumer & DTC Brands
    Nonprofit Organizations
    Political Campaigns
    Cities & Destinations
    Institutions & Universities
    Movements & Causes
    Media & Entertainment
    Hospitality & Lifestyle
    Individuals & Leaders
    Athletes & Entertainers
    Corporations & Enterprises
    Iconic Properties
    Consumer & DTC Brands
    Nonprofit Organizations
    Political Campaigns
    Cities & Destinations
    Institutions & Universities
    Movements & Causes
    Media & Entertainment
    Hospitality & Lifestyle
    Explore Our Approach

    Our Obsession

    We believe everything is a brand.

    And we mean everything.

    A candidate running for office is a brand. A skyline-defining building is a brand. An athlete is a brand. A DTC company disrupting an industry is a brand. A city reinventing itself is a brand. A nonprofit changing lives is a brand. A university shaping the next generation is a brand.

    The Empire State Building became a brand. The Boys & Girls Club of America became a brand. The Black Lives Matter movement became a brand. We do not just see brands, we see what they are capable of becoming.

    But here is what matters most: Goldin Brands does not specialize in industries. We specialize in growth.

    Whether we are working with a nonprofit, a real estate development, a sports franchise, a wealth management firm, a startup, a civic institution, or a movement, the challenges are often surprisingly similar.

    Organizations need the same things.

    Stronger relationshipsBetter positioningStrategic partnershipsIncreased revenueCommunity supportGreater visibilitySustainable growth

    We have built a philosophy that allows us to operate across all of these sectors because we focus on the principles that drive growth rather than the industries themselves.

    We do not specialize in industries. We specialize in helping organizations grow.
    — Goldin Martinez
    Founder-Led Brands
    Consumer & Lifestyle
    Hospitality & Experiences
    Sports & Entertainment
    Creative & Cultural
    Nonprofits & Movements
    Real Estate & Place
    Emerging Tech
    Investor-Backed Ventures
    Legacy Brands Reinvented
    Founder-Led Brands
    Consumer & Lifestyle
    Hospitality & Experiences
    Sports & Entertainment
    Creative & Cultural
    Nonprofits & Movements
    Real Estate & Place
    Emerging Tech
    Investor-Backed Ventures
    Legacy Brands Reinvented

    If it has a name, a reputation, and an audience, it is a brand. And the right ones do not need a consultant. They need a partner who will obsess over their growth like it is their own and will not stop until it wins.

    That is where we come in.

    Trusted By

    The brands that trust us.

    Partners across nonprofits, real estate, business, community, education, and government. Every brand here chose Goldin Brands, a decision we never take lightly and always aim to honor.

    Oakfield Wealth Management Group
    Tri-State Transportation Campaign
    New Jersey Devils
    Pooka
    Coffeed
    Get Focused
    Harlem Cycle
    Drip Sweat
    CUMAC
    Greater Newark Conservancy
    Goldnoir
    The Silo at Hunt Hill Farm
    Dream Hospitality Group
    Fuel Venture Capital
    33 Washington
    Blue Management Services
    Uncle Willie's Wings
    SOMOS Community Care
    All Stars Project of New York
    Oakfield Wealth Management Group
    Tri-State Transportation Campaign
    New Jersey Devils
    Pooka
    Coffeed
    Get Focused
    Harlem Cycle
    Drip Sweat
    CUMAC
    Greater Newark Conservancy
    Goldnoir
    The Silo at Hunt Hill Farm
    Dream Hospitality Group
    Fuel Venture Capital
    33 Washington
    Blue Management Services
    Uncle Willie's Wings
    SOMOS Community Care
    All Stars Project of New York

    Featured Success Stories

    A portfolio of impact.

    Selected partnerships that show how strategy, relationships, and execution come together inside a Goldin Brands engagement.

    Goldin Brands
    All Stars Project of New York

    01  /  Youth Development / Nonprofit

    All Stars Project of New York

    Fundraising Goal Exceeded

    $2.9M Goal$3.5M Raised

    Challenge

    The All Stars Project of New York, the organization's largest regional market, set an ambitious fundraising goal of $2.9 million to support youth development programs, donor engagement initiatives, and organizational growth. The organization needed strategic fundraising leadership, donor cultivation support, corporate engagement, event strategy, and relationship management to achieve and exceed its goals.

    Strategy

    Goldin Brands provided strategic development leadership, helping guide fundraising strategy, donor cultivation, corporate engagement, event planning, relationship-building, and growth initiatives across the New York market. Working closely with organizational leadership, board members, donors, corporate partners, and stakeholders, we helped create a comprehensive approach focused on expanding relationships, strengthening stewardship, and increasing philanthropic investment.

    Outcome

    Supported the organization's largest regional market from 2025-2026. Helped exceed the fundraising goal by more than $600,000, contributing to raising approximately $3.5 million against a $2.9 million goal. Strengthened donor relationships and long-term fundraising capacity, and helped position the organization for continued growth and impact.

    Growth is not simply about raising more money. It is about building the relationships, systems, and momentum necessary to sustain impact for years to come.

    Goldin Brands
    Oakfield Wealth Management

    02  /  Financial Services

    Oakfield Wealth Management

    Assets Under Management

    $200M AUM$1B+ AUM

    Challenge

    Oakfield Wealth Management sought to accelerate growth, expand relationships, increase visibility, and strengthen its position within a highly competitive financial services market. The firm was looking to build momentum, create new opportunities, and expand its overall business footprint.

    Strategy

    Goldin Brands worked closely with leadership to support business development efforts, strategic introductions, relationship-building opportunities, partnership development, and growth initiatives designed to expand the firm's reach and influence. By leveraging strategic relationships and identifying opportunities for meaningful connections, we helped create pathways for long-term growth.

    Outcome

    Supported strategic growth initiatives and helped expand assets under management from approximately $200 million to more than $1 billion. Strengthened business development opportunities, expanded strategic relationships and market visibility, and contributed to transformational organizational growth.

    Growth happens when great organizations are connected to the right people, opportunities, and strategies. Oakfield's journey demonstrates the power of relationship-driven growth at scale.

    Goldin Brands
    New Jersey Devils

    03  /  Professional Sports / Community Engagement

    New Jersey Devils

    Community Reach

    Local Initiative150+ Schools Reached Across New Jersey

    Challenge

    The New Jersey Devils were seeking innovative ways to deepen community engagement, connect with young fans throughout New Jersey, promote healthy lifestyles, and create meaningful connections between the organization and local schools. The opportunity was to build a program that would simultaneously support youth development, increase community visibility, strengthen brand affinity, and introduce more young people to the sport of hockey.

    Strategy

    Goldin Brands partnered in the development and growth of NJ's Healthy Hat Trick, an interactive school assembly program designed to inspire students to be educated, healthy, and active. The program combined the power of professional sports, youth development, and community engagement by featuring NJ Devil, New Jersey Devils alumni players, interactive fitness activities, leadership and wellness education, hockey exposure opportunities, and free hockey equipment for participating schools. The program ultimately evolved into a long-term community impact initiative presented by Horizon Blue Cross Blue Shield of New Jersey.

    Outcome

    Successfully launched and scaled NJ's Healthy Hat Trick. Reached more than 150 schools throughout New Jersey. Increased youth exposure to hockey and healthy living. Strengthened community engagement for the New Jersey Devils organization. Created meaningful brand connections with students, educators, and families. Established a long-term community partnership supported by Horizon Blue Cross Blue Shield of New Jersey.

    The strongest brands are built through meaningful community impact. NJ's Healthy Hat Trick demonstrates how sports, education, and wellness can come together to inspire the next generation while strengthening connections between organizations and the communities they serve.

    Goldin Brands
    COFFEED

    04  /  Social Enterprise / Food & Beverage

    COFFEED

    Business Growth

    Startup Coffee ConceptMulti-Location Social Enterprise

    Challenge

    COFFEED set out to build something much larger than a coffee company. The vision was to create a community-driven business capable of serving as a gathering place, supporting neighborhood revitalization efforts, and proving that a business could generate both economic and social impact. The challenge was transforming that vision into a scalable and sustainable brand.

    Strategy

    Goldin Brands helped support the growth of COFFEED through community engagement, brand development, strategic partnerships, neighborhood activation, event programming, and relationship-building. Working alongside stakeholders across the nonprofit, business, and public sectors, the focus was on creating a brand that connected coffee, community, and purpose. The company became known for transforming underutilized public spaces into vibrant community destinations while building strong relationships with residents, nonprofit organizations, government agencies, and local partners.

    Outcome

    Helped build one of New York City's most recognized community-focused coffee brands. Expanded to multiple locations throughout New York City. Developed a widely recognized social enterprise model. Generated meaningful support for community organizations through philanthropic partnerships. Built relationships across the nonprofit, business, and public sectors. Demonstrated how purpose-driven brands can create both economic and social impact.

    COFFEED helped demonstrate that successful brands can be both profitable and purposeful. The experience reinforced many of the principles that continue to guide Goldin Brands today: relationships matter, community matters, and growth is most powerful when it creates value for everyone involved.

    Goldin Brands
    33 Washington

    05  /  Commercial Real Estate

    33 Washington

    Occupancy In Under Two Years

    <20% Occupied95% Occupied

    Challenge

    A national developer's major commercial property had been hit hard by the pandemic, sitting at less than 20% occupancy. The challenge was to reposition a distressed asset in a difficult commercial real estate market, rebuild tenant demand, and transform the building into a high-demand destination, particularly for tech tenants.

    Strategy

    Goldin Brands partnered directly with the national developer to lead a full repositioning of the property. We brought in the right brokers, the right management team, the right community relationships, and the right tenant mix to rebrand the building and reposition it for success. The work combined strategic stakeholder engagement, tenant activation, public-private partnerships, community programming, and brand positioning to elevate the property's visibility and strengthen its connection to the surrounding business ecosystem.

    Outcome

    Took the building from less than 20% occupancy to 95% occupied in under two years. Rebranded and repositioned a pandemic-stricken asset into a high-demand destination for tech tenants. Strengthened tenant engagement, expanded partnerships with public and private sector stakeholders, and elevated the property's profile as a hub for business and community activity.

    Great buildings become great destinations when the right strategy, relationships, and tenant mix come together. Taking a property from less than 20% to 95% occupied in under two years shows what is possible when repositioning is led with vision and executed with discipline.

    Goldin Brands
    Get Focused

    06  /  Youth Development

    Get Focused

    Organizational Growth

    Youth Development ProgramGrowing Community Movement

    Challenge

    Building a youth development organization capable of creating meaningful impact through coaching, education, leadership development, and community engagement while expanding programming and organizational capacity.

    Strategy

    Goldin Brands supported program development, strategic partnerships, sponsorship cultivation, fundraising efforts, event production, coach recruitment, and community engagement initiatives designed to increase both reach and impact. By focusing on relationships and strategic growth, we helped strengthen the foundation needed to serve more young people and families.

    Outcome

    Expanded youth programming and community engagement. Developed strategic partnerships with schools, businesses, and community organizations. Increased sponsorship and fundraising support. Strengthened organizational infrastructure. Created measurable impact for youth and families.

    True impact is measured not only by the number of participants served but by the lives changed along the way. Get Focused continues to empower young people through coaching, leadership, and opportunity.

    Goldin Brands
    Goldnoir

    07  /  Salesforce Consultancy

    Goldnoir

    Market Expansion

    Emerging ConsultancyExpanding National Growth Opportunities

    Challenge

    Supporting a fast-growing Salesforce consultancy seeking new business opportunities, strategic relationships, increased visibility, and market expansion while building the foundation for long-term growth.

    Strategy

    Goldin Brands provided business development support, strategic introductions, relationship-building opportunities, growth planning, partnership development, and market expansion strategies designed to strengthen Goldnoir's position within the healthcare, education, and technology sectors. Our focus was helping connect the company to opportunities that could accelerate growth and create long-term value.

    Outcome

    Expanded pipeline opportunities. Increased visibility in key markets. Developed strategic partnerships. Strengthened business development efforts. Supported accelerated organizational growth.

    Growth is often driven by the right introductions, relationships, and opportunities. Goldnoir's continued expansion demonstrates the power of relationship-driven business development.

    Goldin Brands
    Tri-State Transportation Campaign

    08  /  Transportation Advocacy

    Tri-State Transportation Campaign

    Signature Annual Event

    The Art of MobilityNearly $100,000 Raised

    Challenge

    Helping a respected transportation advocacy organization evolve beyond policy leadership into a more visible, sustainable, and community-connected organization while strengthening fundraising capacity, partnerships, and long-term growth.

    Strategy

    Goldin Brands supported strategic planning, fundraising strategy, donor cultivation, board engagement, branding initiatives, partnership development, event support, and community engagement efforts designed to expand the organization's visibility and strengthen its organizational infrastructure. Our work focused on helping transform strong advocacy into sustainable growth.

    Outcome

    Strengthened fundraising and donor engagement efforts. Expanded strategic partnerships and community relationships. Increased organizational visibility. Supported board and stakeholder engagement. Helped drive successful fundraising outcomes at key organizational events.

    Advocacy creates awareness. Sustainable organizations create lasting change. Our partnership with TSTC is focused on helping build the relationships, resources, and infrastructure necessary to support their mission for years to come.

    Why Goldin Brands

    We built this firm because we believe brands deserve better.

    Too many great brands are underleveraged. They have the product, the people, and the potential, but they do not have the right partner helping them see what is possible.

    That is why Goldin Brands exists. We started this firm with a simple conviction: if you obsess over a brand the way its founder does, you can unlock things no one else can.

    We are not building a consulting firm. We are building the home for brands that refuse to settle.

    We obsess over your brand like it is our own.

    We stay in the room long after others leave.

    We win when you win.

    Goldin Martinez, Founder & CEO of Goldin Brands

    The Founder

    Meet Goldin Martinez.

    Building brands, organizations, communities, and opportunities through the power of relationships.

    Goldin Brands was born out of a simple belief: the right relationships, in the right rooms, at the right moments, can change everything.

    For decades, Goldin has built his career helping organizations grow by connecting people, creating opportunities, and bringing together those capable of making an impact. Whether supporting founders, nonprofits, corporations, developers, or community leaders, his work has always centered around one idea: growth happens through people.

    Raised in Washington Heights and shaped by years of work in urban communities, Goldin has built a reputation as a connector who turns conversations into capital, partnerships into momentum, and ideas into institutions. From founding Get Focused to advising commercial real estate projects, national nonprofits, growth-stage companies, and civic initiatives, his work consistently sits at the intersection of business, community, and impact.

    Organizations trust Goldin because he treats every brand he touches like his own. He shows up, stays in the room, and brings the network behind him. That is why Goldin Brands exists, to give serious operators a partner who is as committed to their growth as they are.

    Founder & CEO, Goldin BrandsFounder, Get FocusedCommunity BuilderStrategic ConnectorGrowth Partner
    @GoldinMartinez

    Our Approach

    The Goldin Brands Growth Framework

    Every engagement is guided by our proprietary Growth Framework, a strategic approach designed to help organizations build momentum, strengthen their brand, increase revenue, create meaningful partnerships, and leave lasting impact.

    Built on our Seven Growth Pillars, the foundation of sustainable growth.

    01 / 07

    Strategy

    Creating a clear vision, roadmap, and priorities that align teams and drive decision-making.

    02 / 07

    Revenue

    Developing fundraising, business development, sponsorship, and revenue-generation strategies that support long-term sustainability.

    03 / 07

    Partnerships

    Building meaningful relationships and strategic alliances that unlock new opportunities and accelerate growth.

    04 / 07

    Brand

    Strengthening positioning, messaging, storytelling, and public perception to increase influence and visibility.

    05 / 07

    Execution

    Turning ideas into action through accountability, project management, and measurable progress.

    06 / 07

    Community

    Building authentic connections with stakeholders, supporters, customers, and the communities they serve.

    07 / 07

    Impact

    Ensuring growth creates measurable results that advance missions, strengthen organizations, and leave lasting legacies.

    Ready to grow?

    Let's talk about what your brand can become.

    How We're Different

    We don't work like other firms.

    Most firms advise from the outside. We operate from the inside. That is the difference between a recommendation and a result.

    01 / 04

    We Operate, Not Advise

    We don't hand you a deck and walk away. We step into your brand, roll up our sleeves, and drive outcomes alongside your team.

    02 / 04

    We Embed, Not Observe

    We become part of the brand. We sit in the room, join the calls, and make the introductions that move the needle.

    03 / 04

    We Obsess, Not Optimize

    We don't look for quick wins. We study your brand, your market, and your audience until we see what everyone else misses.

    04 / 04

    We Build, Not Consult

    We have built brands ourselves. We know what it takes because we have done it. That experience is in every engagement.

    Who We Partner With

    We are selective for a reason.

    We do not work with everyone. The brands and leaders we partner with share a specific mindset.

    01 / 05

    They have built something real

    We don't work with ideas on napkins. Our partners have traction, momentum, and something worth scaling.

    02 / 05

    They are hungry, not comfortable

    The brands we work with are never satisfied with where they are. They want more and are willing to put in the work to get there.

    03 / 05

    They want a partner, not a consultant

    We are in the room, not on a call. Our best partnerships are with leaders who want someone who cares as much as they do.

    04 / 05

    They think bigger than their category

    The brands we partner with do not just want to compete. They want to redefine what is possible in their space.

    05 / 05

    They value reputation above everything

    We align with brands and people who understand that trust is earned, reputation is everything, and the communities they serve come first.

    The Goldin Brands Network

    Growth happens through people.

    Goldin Brands helps clients build meaningful relationships, strategic partnerships, and new opportunities through a trusted ecosystem spanning business, philanthropy, nonprofit leadership, real estate, government, education, and community development.

    Brands & Founders

    0+

    Built from the ground up.

    We have created and scaled in-house brands and stood shoulder to shoulder with founders from day zero. Every brand we have touched carries the same DNA: conviction, discipline, and a refusal to settle.

    Strategic Introductions

    0+

    Made across our network.

    Across capital, operators, executives, athletes, entertainers, civic leaders, and mission-driven institutions. Every introduction is intentional, vetted, and made with reputation on the line.

    Business . Philanthropy . Nonprofit Leadership . Real Estate . Government . Education . Community Development

    Many firms offer consulting. Very few offer access.

    What We Believe

    A manifesto for the brands we serve.

    We believe everything is a brand.

    A founder. An athlete. A city. A nonprofit. A movement. A building. A company. And every single one of them deserves a partner who will obsess over their success.

    We believe growth is never accidental.

    It is intentional. It is strategic. It is built over time.

    And it happens when the right pieces come together.

    We believe sustainable growth is the result of strategy, revenue, partnerships, brand, execution, community, and impact working together toward a common goal.

    Because growth is about more than revenue.

    It is about creating opportunity. It is about earning trust. It is about building momentum. It is about strengthening communities.

    And ultimately, it is about leaving something better than you found it.

    We believe strategy creates direction.

    We believe revenue creates sustainability.

    We believe partnerships create opportunity.

    We believe brands create influence.

    We believe execution creates momentum.

    We believe communities create belonging.

    We believe impact creates legacy.

    We believe reputation, relationships, and capital are not just business tools.

    They are the forces that help organizations grow, communities thrive, and ideas become institutions.

    They open doors. They build trust. They create momentum. They turn vision into reality.

    Because when great organizations grow, everyone benefits. Employees benefit. Investors benefit. Supporters benefit. Communities benefit. Future generations benefit.

    And we believe that when brands win, everyone wins.

    Great Founders. Great Investors. Great Communities.

    This is what we stand for. This is why we show up every day.

    Ready?

    Your brand deserves a partner who obsesses over it.

    If you have read this far, you already know whether this is the right fit.

    Let's talk about what your brand can become.

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